Stored in this Portal

A nonprofit’s mission statement communicates the purpose of the organization; it describes the social sector need that is being met and what the organization is doing to meet that need. A mission statement also should set the stage for helping to develop fundraising strategies, and to help sustain the public’s support and confidence.

Many nonprofits employ advisory councils — a collection of individuals who advise and support the governance work of the board or the management tasks carried out by staff. • They can provide you with specialized expertise that may be lacking in your nonprofit. • Their members can be ambassadors to your community and connect you to a greater constituency. • They can perform important duties, such as fundraising, advocacy, and program evaluation. • Their members can be candidates to fill future board seats.

Both mission and vision statements are vital for nonprofit organizations. The statements should be distinct, yet connected – the mission guides the organization daily while the vision highlights the organization’s long-term impact. Use this guide to help your organization review and revise your mission and vision statements.

The planning process can be as important at the resulting plan; it is an opportunity for generating input by and momentum among the leadership and staff.